How Channel Partners Can Extend Your Brand
The best way to amplify your message is to empower partners and employees with a rich source of targeted and relevant content they can easily reshare in their own voice to the networks they value.
Social Content
Stop Talking About “Social”!
I was talking to a prospect recently about an innovative social media program we’ve been delivering with great success for one of our clients.”That’ll never fly here,” he said, without even getting past the opening line. Why? “The VP who controls the budget is tired of hearing about ‘social’. Can … Read more
Cisco Flushes Flip’s Brand Equity
With video capabilities just showing up in the iPhone at the same time, who couldn’t have foreseen the future of real-time video right on your mobile phone?
Social Media Challenges the Power of the Pentagon
A new way to play an old game, and a fascinating look at how social media can affect the balance of power in the fight for control over information—and over the hearts and minds of a society—between governments and civilians.